Trackboxx

Trackboxx is a cookie-free web analytics platform made in Germany for website owners, marketing teams and online shops. It brings website traffic and marketing results into a clear dashboard so that users can understand how visitors reach their site and which activities lead to meaningful outcomes. The service runs in the browser and offers an alternative to Google Analytics for businesses that prefer analytics without cookies. The dashboard covers visitor numbers, page views, traffic sources, countries, devices and current visitor activity. These reports help teams see which pages attract attention and where their audience comes from. Users can compare different time periods to understand changes in traffic and put individual results into context. Instead of looking at a single total, they can explore the sources and campaigns behind it. UTM campaign tracking helps marketers evaluate links used in advertising, newsletters and other campaigns. Conversion goals make important actions measurable, including registrations, downloads and contact requests. Together, campaign reports and conversion tracking help a team connect incoming traffic with the actions that matter to its website. For ecommerce businesses, Trackboxx includes reporting on orders, revenue and abandoned carts. These features give online shops a way to review sales performance alongside their visitor statistics. The Google Search Console integration adds another source of information about website performance. PDF reports and shareable dashboards help users communicate results to colleagues or clients without rebuilding the same figures manually. Trackboxx was founded and launched on 15 July 2020. The company is independently funded and has a team of four people. The product serves more than 500 customers. A free plan is available for up to 1,000 page views per month, and a 30-day trial lets prospective users explore the platform. Paid plans start at EUR 5 per month. Available features and usage limits depend on the selected plan. Trackboxx is intended for people who want understandable website and ecommerce reporting, practical campaign measurement and a cookie-free approach. Its main focus is making visitor data useful for everyday marketing decisions and sharing the results in an accessible format. Technology: Angular dashboard, Node.js visit queue and Laravel backend/user management.